business

Email marketing has had a bad rap in recent years, owing to the ‘spray and pray’ tactics of some online marketing cowboys.

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There are at least five million blogs for every subject. Or so it sometimes feels. So how do you make your blog stand out?

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While no one would argue about your need to monetize your blog, there’s a fine line between establishing revenue streams and driving your readership B.A.N.A.N.A.S.

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When we toured my home office in the last Diary entry, I mentioned that my “main organizer” contains all of my most important reference books.

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In today’s blogging market, even relatively new sites with limited traffic can earn their owners some big bucks should they decide to cash in the opportunity to sell.

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Although I’ve had a couple of real day jobs over the past dozen years, I’ve always maintained an office at home. And since I’ve settled into freelancing fulltime, my writing sanctuary has really blossomed.

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Like any other group of entrepreneurs, professional bloggers have bills to pay and need to find ways to monetize their online efforts.

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There are many ways you can make money from blogging, with new streams popping up all the time—some worth their weight in gold and others … well … not so hot.

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For newbie bloggers, it’s good to have benchmarks to aim towards. The tricky part is figuring out what those targets should be.

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Until fairly recently, if you no longer had the time or interest in blogging, your only option was to stop posting and let it die a natural death.

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