Selling Your eBook
You’ve put in the [virtual] legwork needed to establish yourself as an expert in your chosen niche. Now it’s time to leverage your online reputation to flog some eBooks.
It goes without saying—or at least it should—that for an eBook to sell it needs to be well written, properly edited, and filled with useful information.
Assuming you’ve got all those bases covered, let’s jump right ahead and take a look at the subtle but significant tweaks that will transform your eBook into a bestseller.
Got It Covered?
A bland eBook cover hardly shouts “Buy me! Buy me!” now does it? In the words of blogger extraordinaire John Chow: “Don’t waste all your work by creating a crummy eBook cover that looks like it’s from the 90s or comes across as unprofessional.”
It it well worth while (and the cost) to hire a designer with experience in eBook covers to create something eye-catching for your top read. It doesn’t have to break the bank either; check out Elance.com and Freelancer.com for expert resources at affordable prices.
Keep Your Community Posted
By engaging your community throughout the eBook creation process, they’ll be more inclined to buy the finished product.
Use your blog, Facebook page, or Twitter account to ask your community to…
- Contribute their best tips on your chosen subject
- Recommend chapter-worthy topics
- Suggest a catchy title
Re: Kindle
Digital book sales are going gangbusters. In fact, they now outstrip combined paperback and hardback book sales on Amazon. With this firmly in mind, it’s time to jump on the bandwagon (if you haven’t already, that is).
If your tech-savvy’s limited to Wordpress and other tools of the blogging trade, hire an expert in Kindle formatting. Then simply submit your eBook here.
Distribute Your eBook to Your Network
Perhaps the best way to get folks interested in your eBook is to show that there are already people interested in it—we’re sheep like that.
Distribute advance copies to your trusted network and ask them to send you a quote if they like it, or submit a review on Amazon. Plus, ask if they’d be willing to promote it on their respective blogs.
Have you got any tips on launching and selling your own eBooks? If so, please add them in the comments section below.
Link to me!!!
